News

‘Hello Kitty’ video pulled from YouTube amid racism allegations

‘Hello Kitty’ video pulled from YouTube amid racism allegations

'HELLO KITTY:' YouTube bosses did not take down Hello Kitty, but confirmed to MTV News the promo is not currently available for public viewing. Photo: Associated Press

Avril Lavigne’s new Japanese-themed music video for her song “Hello Kitty” has disappeared from YouTube.com, hours after the pop star came under fire amid allegations the promo features racist stereotypes.

The “Sk8er Boi” hitmaker released the video, in which she prances around on a rooftop, in a candy store and in a sushi bar as four expressionless Asian girls pose as her backing dancers, online on Tuesday, but the playful promo, which exaggerates Japan’s kawaii (cute) culture, didn’t sit well with some fans.

It sparked a backlash and many devotees took to Twitter.com to express their outrage, turning the hashtag #avrilracist into a trending topic.

One user wrote, “Not sure if this Avril Lavigne video is terrible, racist, or terribly racist”, while another tweeted, “Oh Avril, this is literally the worst music I have ever heard. And then you had to go and make it kinda racist. Why.”

Lavigne has yet to comment on the controversy, but the promo has since been removed from YouTube.com.

A representative for the video-sharing website has revealed that YouTube bosses did not take down Hello Kitty, but confirmed to MTV News the promo is not currently available for public viewing.

The video is still available on Lavigne’s website.

Recent Headlines

in Entertainment

‘The Lion King’ makes history

lionking

"The Lion King" is the top ticket of all time.

in Entertainment

‘Fashion Police’ to go on without Joan Rivers

Joan-Rivers2

Bosses at the E! network have confirmed they plan to revive the series in January.

in Entertainment

Samuel L. Jackson plans Christmas charity single

samueljackson

The "Pulp Fiction" star is rounding up his celebrity friends to raise money for the cancer charity One For The Boys.

in Entertainment, Sports

Shaq sings Bon Jovi song at crowded college bar

shaq

WATCH: The basketball legend jumped on stage at an LSU-area bar to belt out a Bon Jovi classic.

in Entertainment

Rihanna, Kardashian among latest victims of photo hackers

rihanna

Gabrielle Union, Meagan Good, and Hayden Panettiere are reportedly also among the latest celebrities to have shots posted online.